"The
Blog Squad team of Patsi and Denise will not only tell
you which tools to use to build your business online,
they will walk you through the process step-by-step.
You can't go wrong with their programs, but be
prepared to do the work. They don't mess around!"
-Tom Antion, Internet Millionaire, GreatInternetMarketing.com
Are you an author, speaker, or
small business professional?
Would you
like more clients and a better income?
Now you can
get both - guaranteed! - when you attend Ruth Klein &
The Blog Squad's exclusive teleseminar series,
Branding and
Blogging: The New 'Success Secret' of Today's Smart
Professionals and Entrepreneurs
Hurry!
Registration is limited
to the first 20 8 5 applicants.
It can be a
struggle building a business…especially if you're not
a marketing whiz…
We know, because we struggled too.
We're
The Blog Squad - myself, Patsi Krakoff, (on the left);
and my partner Denise Wakeman.
We've been teaching the art and science of blogging to
professionals and entrepreneurs for several years now,
but it wasn't until we took the time and trouble to
properly brand ourselves that the lid blew off our
business!
As so often happens in business, one small tactical
change opened the floodgates to massive change for
better or worse. In our case it was for better…much
better!
After Denise and I got over our initial shock and
delight, we suddenly realized that many - if not most
- solopreneurs and micro-businesses were unbranded…and
working way too hard for the slim-pickins results.
Why
bringing blogging and branding together
can result in your most powerful marketing tactic ever
Because blogging is part of the Web 2.0 revolution
that's changing how everyone markets and communicates
- from the Fortune 500 conglomerate to the individual
freelancer - Denise and I knew that teaching small
business owners how to do it right could really help
them boost their business.
But we also witnessed a disturbing reality.
Many of the authors, speakers and entrepreneurs we
talked with at conferences and on teleseminars
complained that for all the money they'd spent and all
the hard work they'd done polishing their USPs,
following the directions of "gurus," optimizing their
web sites, etcetera etcetera…nothing was really
working.
On deeper analysis, we saw that overwhelmingly, these
same entrepreneurs were "brandless." They might have a
USP, but they had failed to make it apparent to the
world, and therefore they stood for nothing against a
backdrop of competition that did stand for something.
No wonder they were struggling!
Because of our own experience, Denise and I knew we
had found a "missing link" in solopreneurs' marketing:
proper branding.
And when combined with the world's newest and most
powerful marketing tool - the blog - the results could
be phenomenal. After all, we were living proof! When
we discovered the power of blogs and branded our
business, we grew our list of prospects ten-fold and
tripled our revenues in two years.
"I came across the Blog Squad and decided I
wanted a Blog Makeover after listening and
reading about some others that had done it
already.
Well, we are ¾ of the way done and my blog
looks 100% better than before, I am
posting almost every day, and my blog
traffic has increased 500%. It is
currently my #1 source of new patients.
And, the patients that come from the blog are
better educated and seem to get better
results. It's a lot of work, but well worth
it."
Dr. Eben
Davis, Chiropractor, San Francisco, CA |
Your brand and your blog - a true marketing miracle!
There's no denying that the blog is changing the way
our world operates. Even governments are acknowledging
that bloggers and the blogosphere are forces to be
reckoned with!
Bob Lutz, Vice Chairman of General Motors, writes a
public corporate blog and is one of a rapidly growing
number of high-powered CEOs who recognize that blogs
are a necessity in today's marketing environment.
Add Amazon, Boeing, Cisco, Cox Communications,
Hewlett-Packard, Sprint, Xerox, Texas Instruments, and
many other goliaths to the list of bloggers who
(according to Technorati™) put up an estimated 120,000
new blogs every single day!
Many of these are small businesses...your
competitors...and those who brand have a big leg up over
those who don't.
Think of someone you know who has a solid,
identifiable brand...and then think of someone you know
who doesn't. Who would you rather do business with?
As any successful company or entrepreneur will tell
you, success doesn't happen without a brand! (Where
would Mark Victor Hansen and Jack L. Canfield be
without "Chicken Soup for the Soul"?)
By now it should be clear to you why branding and
blogging are such a potent combination for the small
business pro, so I'll get to the point...
We're
bringing branding and blogging experts together
to show you how to experience
truly exponential business growth
Meet
Ruth Klein, who came to us with the idea of creating a
teleseminar series sharing what we know about the
power of branding and blogging.
Widely known as the De-stress Diva (thanks to her
branding), Ruth convinced us that together, we could
help struggling small business owners make an
incredible difference to their bottom line…and perhaps
prevent some from going out of business.
Consider the facts:
Fact:
Approximately 60% of new businesses never make a
profit, and go out of business in the first year
Fact:
9 out of 10 professionals don't have a clearly
defined brand and aren't communicating well to a
targeted audience of potential client
Fact:
Thousands of business blogs are set up everyday, yet
only a few of them succeed; those that do have
mastered both branding and blogging
Fact:
Branding and blogging
are essential marketing tools online and
increasingly, offline.
Freelancers and business owners are reporting
that even people they meet in person now ask for
their blog address to find out more about them.
Ruth Klein is the branding expert who can teach you
everything you need to know in order to create your
perfect, consistent, and powerful brand. She's
published three books, been interviewed on TV and
radio, in The Wall Street Journal, Readers' Digest and
"O" Magazine.
| "Ruth
is one of the best kept secrets in the coaching
field today for your career and for your
life...hands down!" Gary O'Neil, Attorney |
|
"Ruth, I
never in my wildest dreams thought I could make
over $850,000 in just two years! I never, ever
thought I had it in me before working with you."
Dean Ziff, Real Estate Investor |
|
"Ruth, you
have a gift for identifying and working with
strengths and weaknesses that is so positive…
it's done wonders for my self-esteem and
confidence -- not to mention my business! I've
been buried in business as a result of the many
ideas you helped me put into place. A happy
problem, to be sure!" Dottie Jakobsen,
Mortgage Consultant |
And for building a blog that gets massively noticed by
the search engines, other bloggers, the media, and
your prospects and customers, The Blog Squad is your
answer.
People pretty much know who we are, Denise and I...what
business we're in, and what we can do for them (thanks
to our branding).
| "I
had set up the blog to increase my search engine
rankings, but it wasn't getting many hits. From
The Blog Squad, I've learnt to focus the blog
on a specific audience to make it more
meaningful. I've made a number of
improvements - having a more personal page about
me, writing articles focused on my views rather
than simply reporting what I read elsewhere, and
encouraging comments."
- Denise
Taylor, psychologist and career counselor, UK |
Through our blogs, we reinforce our message of how to
harness the world's best marketing tool, a business
blog, to attract, sell and profit online.
Let us
show you how to blend traditional marketing
(branding) with new marketing (blogging) to take
advantage of an unprecedented opportunity.
Sign
up for
Branding and Blogging: The New 'Success Secret' of
Today's Smart Professionals and Entrepreneurs
Hurry!
Registration is limited
to the first 20 8 5 applicants.
(payment
plan)
Set aside time in September and October 2007 for four
intensive 70-minute teleseminars led by branding
expert Ruth Klein, and The Blog Squad blogging
experts, Denise Wakeman, and me, Patsi Krakoff.
Here's
what you'll learn:
Tuesday, September 11, 2 p.m. Pacific Time (5:00
p.m. ET)
Session #1
Determine Your
Most Powerful Positioning and Create Your Strongest
Branding
-
How to identify the YOU in your brand and the
external personality of your brand
-
The very first thing you must know about creating
your Personal Brand
-
How customers "really" perceive your business
-
How blogs support and extend your personal brand
-
Developing your brand through blogging
Tuesday, September 18, 2 p.m. Pacific Time (5:00 p.m.
ET)
Session #2
Promoting
Your Personal Brand
-
Tying together your Internal Brand and your External
Brand while you network and have fun
-
How to get your message to your niche markets
without spending any money
-
Maintaining Your Brand Throughout the Blogosphere
-
How to communicate your core message on your blog
-
How to build on your blog to create more content
Tuesday, September 25, 2 p.m. Pacific Time (5:00 p.m.
ET)
Session #3
The Psychological, Emotional & Physical Measurement of
Your Brand
-
How to turn client thoughts into a buying
proposition
-
How to emotionally connect your brand with prospects
and clients
-
The four vital parts to the consistency message
-
How to find the right name for your blog
-
How to match the look of your blog with your brand
-
Writing for your blog with meaning & feeling
Tuesday, October 2, 2 p.m. Pacific Time (5:00 p.m. ET)
Session #4
Leveraging Your Brand, Time and Money
-
Using the "Triplicate Effect" ™ in everything you
do, including any presentations
-
How to go from Overwhelm to Focus to Action
-
Developing good blogging habits
-
Taking your blog from good to great
-
Measuring your blog's effectiveness
-
The business side of blogging - getting action &
results
The series of small meetings on the phone will also
include these additional ways to help you make
progress and get the results you deserve:
Enrollment fee: $595 USD
Reserve your space now for $595
Payment Plan:
2 easy payments of $310 For as little as $1.77 USD per minute you'll be
learning everything you need to know in order to take
advantage of today's greatest marketing opportunity -
blogging - and avoid the #1 mistake of new businesses
- lack of branding.
According to Debbie Weil, author of The Corporate
Blogging Book, the explosion of blogging offers
marketers who get on the bandwagon now a significant
edge over those who are "johhny-come-latelys."
And since this class won't be repeated this year, and
is limited to just 20 8
5 students.
This is not a teleconference where there will be
hundreds of people on a bridge line. This class is
limited to only 20 participants because we will give
you maximum attention for your particular needs.
We know that not all business challenges are the same.
We include individual blog and branding critiques so
that we can work with you together to create the
results you need.
Classes are recorded so if you miss any you can learn
from the digital MP3 file.
Bonus when you register:
Our Guarantee:
All three of us want you to succeed in your business.
We are certain that if you follow our guidelines, your
marketing tasks will be easier, more effective and get
more results for you. If you aren't satisfied after
the first class, let us know within 24 hours and we'll
refund your enrollment fee (less an $50 administrative
fee).
We stake our reputations on providing quality
information and coaching you can use to get business
results.
Don't be one of the 60% of small businesses who close
their doors next year - or worse!- end up having to
take a 'real' job.
Don't waste your time, money and talent.
Stay in business, do what it is you do best, make
money, attract new clients, and get found easily on
the Internet:
Branding AND Blogging - the two missing pieces to your
marketing puzzle is being brought to you by three of
the Internet's cutting-edge experts, The Blog Squad
and Ruth Klein.
Register now and grab one of the last 5 spots (payment
plan)
To your online success,
Patsi Krakoff, Psy. D.
The Blog Squad™
On behalf of Denise Wakeman and Ruth Klein
P.S. Register today because we're only taking 20
8 5 people in this hands-on
workshop. This is your
opportunity to build your business fast and beat your
competition to the punch before they beat you.
Click here to register.
(payment
plan)
P.P.S. - We promise you'll get benefits from our work
together, and back our offer with a no-questions-asked
money-back guarantee after the first class.
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